Felix is an Associate Partner from McKinsey’s Munich Office. At McKinsey, Felix focuses mainly on digital sales & marketing and on creating new digital attackers in insurance and banking sector. He is an experienced entrepreneur, business builder and venture capitalist. He founded Finanzchef24 where he was responsible for marketing and digital sales, conversion optimization, product management and analytics. Before turning into an entrepreneur, Felix worked for more than three years in private equity / venture capital, at an early-stage tech-focused venture capital firm and a family office focusing on company building and seed investments in the Fintech space. He is passionate about digital innovation, data-driven marketing, data analytics, artificial intelligence, conversion optimization and building new products and services from scratch.